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colored mascara

BROWN IS THE NEW BLACK

The Best Brown Mascaras to Fluff Up Your Lashes

Subtlety never looked so good.
BERRY BEAUTIFUL

6 Best Burgundy Mascaras That’ll Make You Rethink Black

A softer lash look that still commands attention.
Lashing Out

11 Best Colored Mascaras to Try Bold, Monochromatic Looks With

Our favorite picks thicken, lengthen, define, AND add color.
Stay Happy and Makeup

Ciaté London and SmileyWorld’s New Emoji-Filled Collection Sparks Joy

The undereye masks, nail stickers, and lipsticks will definitely put a smile on your face.
Matchy Matchy

This Makeup Artist Is Going Viral for Matching Her Lashes to Her Lipstick

"Never going back to black lashes!"
Makeup Inspo

Paris Hilton Just Gave New Meaning to "Bold Brows"

When in doubt, glue a second set of crystal eyebrows to your forehead.
Got Ta Have It

Patrick Ta Explains the Difference Between Blush Techniques in the U.S. and Japan

See which country prefers cute over sexy.
Quick Tips

Kat Von D's New Rainbow Brow Pomade Is Being Used as Mascara on Instagram

Makeup artists are rocking it on more than just their arches.
Send Nudes

These Nude Eyelashes Are Going Viral on Instagram

You've never seen lashes like this before.
Bright eyes

Urban Decay Is Launching a New Double-Sided Mascara

UD's new double team mascara will arrive in March 🔥
Yay or Neigh

This Makeup Artist Turned Her Husband into a "Manicorn"

2017, y'all.

Makeup Ideas: How to Wear Colorful Mascara

Colored mascara has always had pretty tacky associations. But the electric blue lashes at Stella McCartney's fall show last week in Paris were actually pretty gorgeous. "[Stella] said, 'I love when girls wear colored mascara,'"...

Would You Wear Colored Mascara?

OK, we've definitely been loving color around our eyes this summer. And we get it—major shadow is not for everyone. But for all of you lovers of beige and brown, we beg you to consider...